

Blog 12
What is a social media page for?
Social media is any digital technology that allows users to instantly generate and share information with the public. Social media includes a wide variety of websites and apps. Some, such as Twitter, are focused on sharing links and brief written messages. Others, like Instagram, are designed to facilitate sharing of photographs and videos.
What distinguishes social media is that it is simultaneously vast and somewhat uninhibited. While many social media businesses place certain restrictions, such as removing photographs that depict violence or nudity, there are far fewer restrictions on what people can post than on traditional forms of mass communication, such as magazines, radio stations, and tv.
Anyone with an internet connection can make a social media profile. They can use that profile to post any content they like, and whatever they share is visible to anybody who views their page or account. The capacity to instantly post photographs, views, and events has changed the way people live and do business.
What are the key conventions/features of a social media?
1: Simple and Friendly User Interface
One of the first things you should consider during the Ideation process of building your app is its User Interface (UI). In other words, the means by which users interact with software. An app’s UI incorporates several elements, the content and media layout, input controls, navigation, and more. Regardless of your target audience, your social media app should have a simple and easy to navigate UI that allows users to find what they are looking for quickly and hassle-free.
2: Visually appealing and accessible design
Too often, new social media apps fail to gain users because they are poorly designed. They may have a bunch of random, inconsistent elements that don't blend well together, creating a sensory overload for the user and making it unappealing to everyone. Just like any other app, social media apps should have a consistent, accessible and seamless design with fonts and colour schemes that are carefully selected to promote a cohesive and enjoyable user experience.
3: Secure login
Users of social media applications may share a range of information, both publicly and privately. Because of this, it is important that their information is kept as secure as possible to prevent malware attacks or identity theft. A key feature of social media applications is the ability to create a unique user account with personal login settings and identification methods, allowing users to provide their name, contact information, location, occupation and other personal details to the extent they choose, as well as multiple login verification methods such as backup email or code verification.
4: Networking Element
They don’t call it “social media” for nothing! Among the most sought-after social media features is the ability to create a personal or professional network. The network may consist of friends, family, colleagues, or people with similar interests. It’s up to the user to choose. Some people create accounts for personal networking and others for business purposes, however, it’s important to ensure your app allows users to add one another into their networks and follow one another.
5: Content Sharing Method
Most social media app users want to share things with their network. Content sharing is one of the best social media app features because it facilitates communication between people and lets users feel more connected, even when they are far away from each other. Content sharing can include the ability to post and send photos or videos as well as the ability to allow users to comment on what is shared.
6: Messaging System
Similar to content sharing, one of the top features of social media apps is that they allow users to send both public and private messages to each other. Many social media apps even offer the option for users to engage in group chats and video calls. As long as users are connected to a WiFi network, messaging services will not affect the user’s data plans.
7: Open Forum
There’s no easier way to connect with like-minded individuals than through social media. Social media apps allow users to voice their opinions, rally together for a cause, or even discuss their hobbies. If you are thinking of building a social app, consider adding a forum-type platform through which users with similar interests can talk about their topics of choice.
8: Real-Time Notifications
Real-time notifications and an activity feed are key social media features. Users want to stay in the know and be alerted when someone they are following posts, when a business they are following has a sale, or when a significant event occurs in the news.
9: Customizable Privacy Settings
There are users that enjoy sharing their information publicly and there are those that prefer to keep their content restricted to only users they know. A main feature among social media apps is allowing users to control their privacy settings. Your app should allow users to determine who can view their profiles, how much of their information is shared, and the ability to opt-out of certain marketing tactics, like tracking online browsing or shopping experiences.
10: Versatility and Responsiveness
Finally, among the top features of social media apps is the ability for users to access the platform via desktop and mobile and for the UI to adapt and be responsive to different devices and screen sizes without losing any elements or deteriorating in quality. There should be little to no difference between what users see when they access your social app on their tablet vs their smartphone vs their laptop.
Choose a Facebook/instagram page of an artist
He is the artists who made this song.



The Instagram page is clear and when we log in to this app via a password we can see the latest posts from people we follow straight away. People can discuss and share their opinions in the comments section and there are also forum like tags where you can share all things about the tag. But there is also someone to moderate their language and if there are some more violent or pornographic etc violations, they will be banned. This app also has a clear font and it's easy to like a post and just like it for it. When wifi is available it will send messages directly using wifi. When some people don't want to reveal their privacy they can set their account to private account so that others can't see the posts they have tagged and other private information. Instagram can also be accessed from other devices, as can the web.
What links do most artist have at the top?
-
Website: Many artists link their official website at the top of their social media profiles. It's a great place for fans to find out more information about the artist, their music, and upcoming tours.
-
Spotify and other streaming platforms: As streaming has become a huge part of the music industry, many artists link their Spotify or other streaming platforms profiles at the top of their social media profiles. Fans can quickly listen to the artist's latest music.
-
YouTube: Since YouTube is one of the biggest platforms for music videos and live performances, many artists link their YouTube channels for their fans to easily access the latest videos and music.
-
Merchandise: Many artists also link to their official merchandise store so their fans can easily purchase t-shirts, albums, and other merch.
-
Social media profiles: It's becoming common for artists to link to their other social media profiles so their fans can easily follow them elsewhere.
Did the artists use prominent photos to promote tours, gigs, photo shoot…upcoming album release?
It is common for artists to use prominent photos to promote their tours, gigs, photo shoots, and upcoming album releases. Social media platforms such as Instagram, Twitter, and Facebook are popular tools for sharing these photos to a broad audience. Additionally, artists may work with publicists, record labels, and other industry professionals to help promote their image and upcoming projects.
Font and logo
Montero Lamar Hill (born April 9, 1999), known by his stage name Lil Nas X, is an American rapper, singer, and songwriter. He rose to prominence with the release of his country rap single "Old Town Road",[1] which first achieved viral popularity in early 2019 before climbing music charts internationally and becoming diamond certified by November of that same year, moving over ten million certified units in streaming and sales combined.

This is the studio logo of Lil Nax X, he always had different logos of albums.
Discography/current album

These are remixes that he made with other artists during that period, and he made a big profit and became known to the public through these songs.
Link to online shop to buy or download music
Live stream of gigs and performances
Lil Nas X, BTS & Billy Ray Cyrus Enter The "Old Town Road" Multiverse. Lil Nas also surprised the Grammys audience with massive fireworks and Queens emcee “Big” Nas, who popped up on stage to spit a verse on Lil Nas’ Cardi B-assisted "Rodeo"
Lil Nas X also surprised the audience with massive fireworks and Queens emcee "Big" Nas, who popped up on stage to spit a verse on Lil Nas' Cardi B-assisted "Rodeo." This segment of the performance featured bone-breaking street dancers, which is a style often implemented by Southern-bred performers.
Lil Nas X & Billy Ray Cyrus Win Best Music Video For "Old Town Road" | 2020 GRAMMYS
Lil Nas X is already a two-time winner tonight. He was awarded Best Music Video and Best Pop Duo/Group Performance for "Old Town Road (feat. Billy Ray Cyrus)." He could find himself with a win in three of the Big Four categories, including Album of the Year for his EP, 7.
“Old Town Road,” featuring Billy Ray Cyrus, has become the highest certified song ever by the Recording Industry Association of America (RIAA), reaching 14-times platinum status in the U.S. — accumulating 14 million in equivalent song units.
According to the RIAA, one equivalent song unit is equal to a single digital song sale, or 150 on-demand audio and/or video streams.
Subscribe to mailing list
Billy Ray Cyrus (@billyraycyrus)
What are the top 5 most interestingthings found on your artist's social page?
There are many interesting things on this artist's page. He has previously described his album as his child, and there are pictures of him pregnant, and the "child" was born on the day of the album's release.


Lil Nas X loves to embellish its images with some digital effects, and the eyes below have a very artistic vibe.

He was more courageous and at some ceremonies he wore women's clothes. And also in magazines with special photoshop effects


He likes to wear more challenging clothes, as well as clothes with a futuristic and design feel.

What is conventional about the page in terms of technical conventions?
-
Use of profile picture: Lil Nas X uses a profile picture on his Instagram page, which is a common convention for most social media accounts.
-
Use of hashtags: Lil Nas X includes hashtags in his posts, which is a common practice for social media marketing to reach a larger audience.
-
Use of emojis: Lil Nas X uses emojis in his captions, which is a common social media convention to add a personal touch to the post.
-
Multiple posts per day: Lil Nas X posts multiple times a day, which is a common technique used by many influencers to stay engaged with their followers.
-
Use of filters: Lil Nas X uses filters to enhance the visual aspect of his posts, which is a popular technique used by many social media users to create visually appealing content.
How does the page encourage AIDA (Attention Interest Desire Action) through its design and content?
For the audience, new things are something they are curious about and want to learn about, and the social page of the artist is full of information that goes beyond the usual understanding of the audience, which attracts them to explore further. There are something below also link with this question.
-
Attention: Lil Nas X Instagram page can attract the attention of users through eye-catching visuals, such as colorful images or videos, that stand out in the user's feed. The use of captivating captions or engaging hashtags may also help grab attention.
-
Interest: The page can maintain the interest of users through creative and interesting content, such as behind-the-scenes glimpses, personal stories, or exclusive previews of upcoming events.
-
Desire: The page can create a sense of desire in users by showcasing the artist's unique style, personality or talent through the use of visuals such as high-quality photos or videos. The use of celebrity endorsements or collaborations with other popular artists can also help create a sense of desire among followers.
-
Action: The page can prompt users to take action, such as liking, commenting, following, or sharing the posts. The use of call-to-action (CTA) messages, such as "Swipe up for more!" or "Tag a friend who needs to see this!", can encourage user engagement and increase the page's reach.
How does the page enable the audience to find Uses and Gratification
How does it provide its users with opportunities for Entertainment, Information, Personal Identity and Social Interaction.
Uses and Gratification theory posits that individuals actively seek out and use media to satisfy specific needs or wants. Social media platforms such as Instagram provide users with multiple opportunities for satisfaction of such needs:
Entertainment: Social media platforms enable users to follow their favorite celebrities, influencers, and brands, watch and share videos, memes, and other entertainment content, and participate in fun challenges and games.
Information: Unlike traditional media, social media platforms allow users to access news and current events directly from their peers and other sources. Social media users can also join interest groups or pages to access specific information related to their hobbies, interests, or careers.
Personal Identity: Social media platforms provide users with the ability to showcase their personality, preferences, and individuality through posts, photos, and stories. Users can display their interests, share their opinions, and create an online persona that aligns with their true selves.
Social Interaction: Social media platforms enable users to connect with friends and family, engage in discussions with peers, and form new relationships with people who share common interests or backgrounds. Users can communicate through messaging, commenting, liking, and sharing content, as well as participate in online events and groups.
In conclusion, Lil Nas X's Instagram page, like any other social media platforms, likely provides users with various opportunities for entertainment, information, personal identity, and social interaction, which can fulfill their specific needs and motives.
How far is the page a good example of how to promote the star?
This social page can very well promote a star that has all the characteristics to attract an audience and entertain them and keep them entertained, which are some of the most important characteristics. Lil Nas X's Instagram page is considered a good example of how to effectively promote the star. The page features a mix of personal and professional content, including behind-the-scenes looks at his music and tours, collaborations, and personal life moments. He also uses interactive features like Instagram Live and Instagram Stories to engage with his fans directly. Overall, his Instagram page provides a cohesive brand image and helps to build a strong relationship with his audience.
